Brian Haskin Joins CYBER HORNET ETFs as Managing Director, Head of Institutional Sales
MWN-AI** Summary
On September 10, 2025, CYBER HORNET ETFs announced that seasoned sales and distribution expert Brian J. Haskin has stepped in as Managing Director, Head of Institutional Sales. Haskin's primary responsibility will be to lead the firm’s sales initiatives aimed at institutional investors, registered investment advisors, and broker-dealer platforms. This appointment marks a significant step for CYBER HORNET ETFs as it seeks to expand its innovative product suite that interlinks traditional finance with digital assets.
Michael G. Willis, CEO and Co-Founder of CYBER HORNET ETFs, expressed enthusiasm over Haskin’s arrival, highlighting his extensive experience and robust network within the investment management industry. Haskin brings over 20 years of experience from notable positions, including his most recent role at Seaport Global Asset Management as Managing Director and Head of Consultant Relations. His previous roles at Spouting Rock Asset Management and other leading firms underscore his deep understanding of institutional markets and sales strategies.
Haskin's vision for his new role includes the promotion of the firm’s flagship product, the CYBER HORNET S&P 500® and Bitcoin 75/25 Strategy ETF (NASDAQ: BBB), which blends the stability of the S&P 500 with the emerging potential of Bitcoin. He believes this blended strategy will resonate well with advisors and investors seeking to bridge conventional investment vehicles with the burgeoning digital asset market.
With an MBA in Finance and Marketing from the University of Chicago and a B.S. in Business Administration from USC, Haskin is well-equipped to steer CYBER HORNET ETFs into its next phase of growth amid the dynamic landscape of digital assets.
MWN-AI** Analysis
The recent appointment of Brian Haskin as Managing Director and Head of Institutional Sales at CYBER HORNET ETFs marks a significant strategic maneuver in the rapidly evolving landscape of digital asset investments. With Haskin's extensive background in institutional sales and a network cultivated over two decades, he is uniquely positioned to enhance the firm’s outreach to institutional investors, registered investment advisors (RIAs), and broker-dealer platforms.
CYBER HORNET’s flagship product, the CYBER HORNET S&P 500 and Bitcoin 75/25 Strategy ETF, represents an innovative way to blend traditional equity stability with the growth potential of Bitcoin. As institutional and retail investors become increasingly interested in diversifying their portfolios with digital assets, the firm's commitment to providing SEC-regulated ETFs will resonate well in a market that often contends with the challenges of regulatory uncertainty.
Investors should consider the potential risks involved. While Haskin expresses optimism about the ETF's appeal due to its regulated nature, the inherent volatility associated with cryptocurrencies remains. Bitcoin's historical price swings can introduce uncertainty into investment returns, making it crucial for investors to align their risk tolerance with their investment strategies.
Given Haskin's proven ability to cultivate relationships and drive sales, the firm's growth trajectory may be promising; however, potential investors should conduct thorough due diligence. The duality of stability offered by the S&P 500 index alongside the speculative nature of Bitcoin presents both opportunities and risks.
As CYBER HORNET ETFs seeks to expand its product line to include other cryptocurrencies, monitoring market trends and regulatory developments will be key. In summary, while entering this blended ETF space could capture institutional interest, careful consideration of the volatility and investment objectives is essential for prospective investors.
**MWN-AI Summary and Analysis is based on asking OpenAI to summarize and analyze this news release.
SAINT PETERSBURG, Fla., Sept. 10, 2025 (GLOBE NEWSWIRE) -- CYBER HORNET ETFs, a pioneering investment firm focused on bridging traditional finance and digital assets, today announced that veteran sales and distribution executive Brian J. Haskin has joined the firm as Managing Director, Head of Institutional Sales. In this role, Haskin will be responsible for leading the firm's sales efforts with institutional investors, registered investment advisors, and broker-dealer platforms.
"We're thrilled to have Brian join the team," said Michael G. Willis, CEO and Co-Founder of CYBER HORNET ETFs. "His proven track record of building and managing institutional sales teams, combined with his deep understanding of the financial markets and his extensive network, will be invaluable as we continue to grow and introduce our innovative ETF suite to the market. Brian's experience is a perfect fit for our mission."
With over 20 years of experience in the investment management industry, Haskin brings a wealth of knowledge in institutional and intermediary sales, relationship management, and marketing. He joins CYBER HORNET ETFs from Seaport Global Asset Management, where he served as Managing Director, Head of Consultant Relations. Prior to that, he was Managing Director, Head of North American Distribution at Spouting Rock Asset Management, and held senior distribution roles at Poplar Forest Capital, Analytic Investors, and Wilshire.
"I am excited to join CYBER HORNET ETFs at such a pivotal time for both the firm and the broader digital asset market," said Haskin. "The opportunity to lead the sales efforts for a product suite that provides a simple and secure bridge to digital assets is truly compelling. I believe our innovative S&P 500®-Bitcoin blended ETF strategy will resonate with financial advisors and other investors who are looking to capture the potential of this new asset class in a familiar, regulated vehicle."
Haskin holds an MBA with honors in Finance and Marketing from the University of Chicago Booth School of Business and a B.S. in Business Administration from the University of Southern California.
About CYBER HORNET ETFs
CYBER HORNET ETFs is an investment firm dedicated to bridging traditional finance and digital assets through SEC-regulated Exchange Traded Funds. The firm's flagship product, the CYBER HORNET S&P 500® and Bitcoin 75/25 Strategy ETF (NASDAQ: BBB), provides a turnkey solution that combines the stability of the S&P 500® Index with exposure to Bitcoin. The firm plans to launch additional ETFs with other cryptocurrencies to lead the next wave of institutional and retail adoption. Learn more at https://www.CyberHornetETFs.com .
Investors should consider the investment objectives, risks, charges, and expenses carefully before investing. For a prospectus or summary prospectus with this and other information about the Fund, please call 1.844.BTC.ETFs (1.844.282.3837) or visit our website at www.CyberHornetETFs.com . Read the prospectus or summary prospectus carefully before investing.
The Fund does not invest directly in bitcoin or other digital assets, nor does it maintain direct exposure to “spot” bitcoin. Investors seeking direct exposure to the price of bitcoin should consider an investment other than the Fund.
Bitcoin and Bitcoin futures contracts are relatively new investments. They are subject to unique and substantial risks, and historically, have been subject to significant price volatility. The value of an investment in the Fund could decline significantly and without warning. You should be prepared to lose the entirety of the Bitcoin component of your investment in the Fund. The performance of Bitcoin futures contracts and therefore the performance of the Fund may differ significantly from the performance of Bitcoin.
BBB is distributed by Foreside Fund Services, LLC
ContactS. Todd JohnsonCo-FounderCYBER HORNET ETFs LLC200 2nd Ave South, #737St. Petersburg, FL 33701Phone: 1.844.282.3837Email: [email protected]://www.CyberHornetETFs.com
FAQ**
How does the CYBER HORNET S&P 500 and Bitcoin 75/25 Strategy ETF BBB differentiate itself from other investment products in the digital asset space to attract institutional investors?
What potential risks do you foresee for the CYBER HORNET S&P 500 and Bitcoin 75/Strategy ETF BBB given the volatility often associated with Bitcoin and cryptocurrencies?
Can you elaborate on the specific sales strategies that Brian Haskin plans to implement to effectively promote the CYBER HORNET S&P 500 and Bitcoin 75/25 Strategy ETF BBB to registered investment advisors and broker-dealers?
What are the long-term goals for the CYBER HORNET S&P 500 and Bitcoin 75/25 Strategy ETF BBB in terms of expanding its product suite and market presence in the evolving digital asset landscape?
**MWN-AI FAQ is based on asking OpenAI questions about CYBER HORNET S&P 500 and Bitcoin 75/25 Strategy ETF (NASDAQ: BBB).
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