Colabor Group Inc. Announces the Appointment of Ms. Kelly Shipway as Chief Operating Officer

On September 22, 2025, Colabor Group Inc. (TSX: GCL) announced the appointment of Ms. Kelly Shipway as Chief Operating Officer, a strategic move aimed at bolstering the company’s growth trajectory and enhancing client relations. Louis Frenette, the President and CEO of Colabor, expressed confidence in Shipway’s capabilities, highlighting her extensive experience and proven leadership in the agri-food sector. He noted that her operational discipline and unifying leadership would be vital in executing the company's strategic goals and delivering greater value to clients.

Kelly Shipway brings over 25 years of experience in sales, business strategy, and marketing, having held significant roles at Danone both in Canada and internationally, as well as at Keurig. Most recently, she served as Vice-President, Commercial Strategy at Colabor, where she oversaw critical aspects of the company's commercial operations over the past two years. In her new role, Shipway is committed to focusing on operational excellence and enhancing the client experience, thereby supporting Colabor's growth ambitions.

Colabor Group is recognized as a distributor and wholesaler of food products and related goods, primarily serving the hotel, restaurant, and institutional markets in Quebec and the Atlantic provinces, along with the retail sector. The company specializes in offering a wide range of products, including fish and seafood, meat, and various food supplies through its broadline activities.

With Shipway's appointment, Colabor aims to strengthen its operational capabilities and solidify its market position, signaling a proactive approach to growth in a competitive industry landscape.

The appointment of Ms. Kelly Shipway as Chief Operating Officer of Colabor Group Inc. marks a pivotal moment for the company, which operates in the competitive food distribution and wholesale sector in Canada. As Colabor seeks to navigate through an evolving market landscape, Ms. Shipway's extensive experience in sales, business strategy, and marketing within the agri-food industry will likely prove invaluable.

With 25 years of relevant experience, including senior roles at renowned organizations such as Danone and Keurig, Ms. Shipway brings a wealth of knowledge that can enhance operational effectiveness and client relations. Her prior position as Vice-President of Commercial Strategy at Colabor indicates a seamless transition into her new role, suggesting that she is already well-acquainted with the company’s existing challenges and opportunities.

Investors should view this leadership change as a positive signal toward Colabor's commitment to growth and innovation. Ms. Shipway’s focus on operational excellence and client experience aligns well with the company's strategic goals, particularly as the HRI (hotel, restaurant, and institutional) markets rebound post-pandemic. Enhanced reliability in operations will be crucial for Colabor as it looks to strengthen its market position against competitors.

Moreover, Colabor's ongoing evolution in its product offerings, including specialty food items, could see an uplift under Ms. Shipway’s guidance, particularly if she implements strategic initiatives that leverage data and customer insights to meet market demands.

In conclusion, investors should consider this appointment as a bullish indicator for Colabor Group Inc. Continued focus on operational efficiencies and bolstering customer relationships could lead to improved financial performance and potential stock appreciation. Keeping an eye on Ms. Shipway's initiatives and their impacts on growth will be essential as the company aims for sustainable success in its industry.