Phunware Unveils Redesigned Corporate Website Highlighting Evolution of Flagship Hospitality Platform and Refined Products
MWN-AI** Summary
Phunware, Inc. (NASDAQ: PHUN), an enterprise cloud platform specializing in mobile-first software solutions, has unveiled a redesigned corporate website that highlights the evolution of its flagship hospitality platform and an enhanced product portfolio aimed at improving guest experiences in the hospitality sector. This initiative comes as Phunware focuses more intently on the rapidly growing hospitality market, showcasing the company's advanced capabilities in location services and user engagement.
The new website emphasizes Phunware’s commitment to addressing challenges faced by hospitality businesses, particularly in enhancing the guest experience while increasing operational efficiency. Central to this launch are two innovative products tailored for the hospitality industry: the Luxury Engagement product, designed for premium luxury brands, and the Enriched Experience product for full-service properties. The Luxury Engagement product aims to provide personalized digital experiences for guests, leveraging Phunware’s robust wayfinding technology to ensure seamless navigation and enhanced brand engagement throughout a guest's stay. Conversely, the Enriched Experience product seeks to elevate engagement across various touchpoints, enhancing revenue opportunities by encouraging deeper interaction with amenities and services.
Interim CEO Jeremy Krol noted that the initiative aims to eliminate friction in the guest experience, enabling a more enjoyable journey from arrival to departure. By integrating these solutions, Phunware expects to transform traditional hotel stays into dynamic, revenue-generating opportunities, with reports of guest app adoption exceeding 70%, a potentially game-changing statistic in the hospitality sector.
Phunware is committed to ongoing innovation and aims to expand its offerings further with new generative AI products, positioning itself as a leading provider of mobile engagement solutions for the hospitality industry.
MWN-AI** Analysis
Phunware, Inc.’s recent unveiling of its redesigned corporate website and the introduction of tailored products for the hospitality industry is a strategic move that merits close attention from investors. The company has positioned itself as a key player in the mobile-first software market, particularly within the hospitality sector—a space projected for significant growth.
The launch of two distinct products tailored for luxury brands and full-service property owners signifies Phunware's commitment to addressing the unique needs of diverse clientele in hospitality. The Luxury Engagement product aims to enhance guest experiences through personalized digital interactions, while the Enriched Experience product focuses on increasing engagement across the property. This dual approach not only broadens their market reach but also underscores the potential to generate ancillary revenue—vital for increasing profit margins in a competitive industry.
With reported guest app adoption rates exceeding 70%, Phunware's solutions appear to have resonated strongly with their target market. This statistic suggests that their technology effectively reduces friction in guest experiences, paving the way for higher customer satisfaction and loyalty. For investors, this strong engagement metric indicates potential for long-term revenue growth, as heightened guest interactions often lead to increased spending on property amenities.
Moreover, the company's focus on mitigating common pain points in hospitality—from wayfinding to service accessibility—positions it as a valuable partner for hotels and resorts. Given the current trajectory of digital transformation within the hospitality sector, Phunware’s innovative solutions are likely to capture attention from larger players seeking to enhance their operational efficiency.
In conclusion, investors should consider Phunware's evolving product portfolio and the strategic foresight of its leadership. The combination of market demand, innovative solutions, and high customer engagement levels suggests a promising outlook. Keeping an eye on future earnings reports and market adoption rates will be crucial for assessing investment viability in this dynamic sector.
**MWN-AI Summary and Analysis is based on asking OpenAI to summarize and analyze this news release.
Showcases Phunware’s Introduction of Two Hospitality Specific Products, One for Luxury Brands and the Other for Full-Service Property Owners
AUSTIN, Texas, Jan. 28, 2026 (GLOBE NEWSWIRE) -- Phunware, Inc. (“Phunware” or the “Company”) (NASDAQ: PHUN), the enterprise cloud platform for mobile-first software products, solutions, data, and services to enable customers to engage, manage, and monetize their global audiences, today introduced a redesigned corporate website and a refined portfolio of products for enhancing hospitality guest-related experiences, engagements and revenues.
Phunware’s redesigned corporate website reflects the evolution of its pioneering capabilities and forward-thinking approach to mobile software products and solutions with a focus on the large and growing hospitality market. The dynamic, user-friendly, and content-rich website showcases a refined product portfolio and highlights how Phunware's advanced location and wayfinding capabilities continue to remove friction, enhance guest experiences and interactions across hospitality touchpoints to build relationships and loyalty, and free up hospitality staff to deliver other higher-touch guest services.
The website notably showcases Phunware’s introduction of two hospitality specific products, one for luxury brands and the other for full-service property owners, which provide solutions for developing modular, native mobile apps, with cloud-driven updates, and range of solutions for enhancing on-property guest experiences and engagements, and ancillary guest revenue growth. These solutions address critical needs for large spatially complex hotels and resorts that offer a variety of on-site amenities and events.
“When I stepped in as CEO, my mandate was simple: focus and double down on where we deliver the most value. We looked at the data, and it was clear that our platform can and should be used to fundamentally change the economics of large hotels and resorts,” said Jeremy Krol, Interim CEO of Phunware.
The Luxury Engagement product tier, developed for premium luxury hospitality brands, delivers fully-personalized digital guest experiences and engagements and takes advantage of Phunware’s deep wayfinding capabilities to provide guests with a branded, immersive companion throughout each guest’s on-property journey. It was developed to anticipate needs, enhance discovery, reinforce a brand’s premium identity at every touchpoint, and increase guest relationships and revenues. The Enriched Experience product tier, developed for full service hospitality properties, delivers options to elevate guest engagement across meaningful touchpoints, drive discovery, and expand and reinforce guest revenue opportunities, all of which builds on core services for deeper interactivity, more curated ways to explore the property, and more intelligent and dynamic guest engagement with services, amenities and events.
“We’re building software solutions designed to eliminate friction.” Krol added. “When a guest doesn't have to wander through a maze with a paper map to find his or her room or come back tomorrow to book a spa appointment because the spa just closed, the guest’s vacation starts instantly. At properties running Phunware hospitality software, we are seeing guest app adoption rates exceed 70%. That level of guest engagement is, in our view, unprecedented in hospitality. It can turn a static hotel or resort stay into a high-margin digital marketplace. For our customers, we believe this means massive jumps in ancillary revenue. For our investors, we believe it demonstrates the unlocking of a repeatable, highly scalable customer playbook in a multi-billion-dollar market. We have the ability to deploy this standard to customers across the hospitality industry, and our new website reflects an absolute commitment to addressing the biggest problem in hospitality: unnecessary friction between guests and their vacations.”
About Phunware
Phunware, Inc. (NASDAQ: PHUN) is an enterprise software company specializing in mobile app solutions for hospitality, healthcare and other large property related customers, with integrated intelligent capabilities. We provide businesses with the tools to create, implement, and manage custom mobile applications, analytics, digital advertising, and location-based services. Phunware is transforming mobile engagement by delivering scalable, personalized, and data-driven mobile app experiences.
Phunware’s mission is to achieve unparalleled connectivity and monetization through the widespread adoption of Phunware mobile technologies, leveraging brands, consumers, partners, and market participants. Phunware is poised to expand its software products and services audience through new generative AI products and product enhancements which are in development, utilize and monetize its patents and other intellectual property, and focus on serving its enterprise customers and partners.
For more information on Phunware, please visit www.phunware.com.
Safe Harbor / Forward-Looking Statements
This press release includes forward-looking statements. All statements other than statements of historical facts contained in this press release, including statements regarding our future results of operations and financial position, business strategy and plans, and our objectives for future operations, are forward-looking statements. The words “anticipate,” “believe,” “continue,” “could,” “estimate,” “expect,” “intend,” “may,” “might,” “plan,” “possible,” “potential,” “predict,” “project,” “should,” “will,” and similar expressions are intended to identify forward-looking statements. For example, Phunware uses forward-looking statements when it discusses the adoption and impact of emerging technologies and their use across mobile engagement platforms.
The forward-looking statements contained in this press release are based on our current expectations and beliefs concerning future developments and their potential effects on us. These forward-looking statements involve risks, uncertainties, and other assumptions that may cause actual results to differ materially from those expressed or implied. These risks and uncertainties include, but are not limited to, those factors described under the heading “Risk Factors” in our filings with the SEC. We undertake no obligation to update any forward-looking statements.
By their nature, forward-looking statements involve risks and uncertainties. We caution you that forward-looking statements are not guarantees of future performance and that our actual results may differ materially from those expressed or implied by these forward-looking statements.
Investor Relations Contact:
Chris Tyson, Executive Vice President
MZ Group - MZ North America
949-491-8235
[email protected]
www.mzgroup.us
Phunware Media Contact:
Joe McGurk, Managing Director
917-259-6895
[email protected]
FAQ**
How does Phunware Inc. PHUN plan to ensure its new products meet the unique needs of luxury brands and full-service property owners in the hospitality sector?
What metrics will Phunware Inc. PHUN use to assess the effectiveness of its hospitality-specific products in enhancing guest experiences and revenue generation?
Can Phunware Inc. PHUN elaborate on the expected scalability of its services across the hospitality industry, given the high app adoption rates mentioned by Interim CEO Jeremy Krol?
What are the anticipated impacts of Phunware Inc. PHUN's new generative AI products on existing mobile engagement strategies for its hospitality clients?
**MWN-AI FAQ is based on asking OpenAI questions about Phunware Inc. (NASDAQ: PHUN).
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