TruGolf Previews Multiplayer Indoor Driving Range With AI Coach, Updates on Stock Buyback Program

2026-01-13 11:31:31 ET

TruGolf Holdings, Inc. (Nasdaq: TRUG) announced preview plans for its next-generation TruGolf RANGE -- a multi-player indoor driving range platform -- at the upcoming 2026 PGA Show (January 20-23 in Orlando). The company also confirmed it has commenced open-market repurchases of its Class A common stock under its previously authorized buyback program.

TruGolf RANGE: A New Era in Indoor Golf Practice

TruGolf RANGE is designed as an immersive, social indoor golf experience that supports up to seven players simultaneously on a single cinematic screen -- recreating the feel of a traditional driving range in an indoor environment. The platform integrates advanced analytics including slow-motion replays of club and ball interaction, comprehensive ball flight data, and integrated AI-driven analysis of swing tendencies.

Beyond traditional practice use, TruGolf RANGE incorporates structured training workflows, competitive games and skills challenges , league-style participation, and group event capabilities -- features intended to attract repeat play and drive facility revenue for private clubs, resorts, and high-volume commercial venues.

TruGolf will also showcase its TruGolf AI Coach at the PGA Show, an artificial intelligence layer that analyzes shot data and swing tendencies to deliver actionable insights, instructions and drills , helping players translate performance data into real-time improvement guidance.

According to TruGolf CEO Chris Jones , the new indoor range platform supports a modern, account-based experience where players can quickly access profiles and track performance over time, while operators gain tools to improve utilization and unit economics.

The first TruGolf RANGE installation has been confirmed as part of the Golf Everywhere project in Flower Mound, Texas , signaling early commercialization interest ahead of the PGA Show debut.

Stock Buyback Program Underway

In addition to product innovation, TruGolf reported that it has begun open-market purchases of its Class A common stock under its May 29, 2025 buyback authorization , structured under SEC Rule 10b-18 . The company said the details of its repurchase activity will be disclosed in upcoming SEC filings.

The repurchase program -- originally authorized for up to $2 million -- reflects TruGolf's confidence in its capital position and long-term strategy , aiming to enhance shareholder value while balancing growth investments and operational priorities.

The post TruGolf Previews Multiplayer Indoor Driving Range With AI Coach, Updates on Stock Buyback Program appeared first on PRISM MarketView .

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