MARKET WIRE NEWS

World, Co-founded by Sam Altman and Alex Blania, Accelerates Expansion in Japan via MEDIROM Collaboration Re.Ra.Ku's "Orb" Authentication Surpasses 20,000 Cumulative Verifications, Doubling in Approximately Two Months

MWN-AI** Summary

Tokyo-based MEDIROM Healthcare Technologies Inc. has announced a significant increase in the use of its innovative Proof of Human authentication technology, known as the 'Orb,' which operates under the World ID protocol co-founded by Sam Altman and Alex Blania. As of December 28, 2025, the number of verifications made using the Orb at the Re.Ra.Ku relaxation salon chain surpassed 20,000, marking a notable doubling from just 10,000 verifications recorded two months earlier.

This rapid growth in authentication activity is believed to have been fueled by MEDIROM's strategic activities, including a recent promotional campaign coinciding with the company’s 25th anniversary. The campaign offered customers complimentary shoulder massages during their wait to complete human authentication, generating widespread interest and engagement in this new digital experience.

The Orb technology aims to facilitate seamless access to the World Network, which aspires to create a global and inclusive platform for verified real human interactions in an increasingly digital world. Moving forward, MEDIROM plans to expand the installation of the Orb to 200 salons across Japan, enhancing accessibility to this technology.

MEDIROM, which focuses on wellness services through over 300 nationwide Re.Ra.Ku salons, has also diversified into HealthTech, offering apps and health monitoring devices. This initiative indicates the company's commitment to integrating health, wellness, and technology within its business model.

With ongoing advancements and collaborations, MEDIROM is expected to further solidify its position in the expanding HealthTech market in Japan. The proactive strategies and innovative solutions being implemented position MEDIROM and the World Network for promising opportunities in the future. This synergy exemplifies the potential for technology to enhance customer experiences in the wellness industry.

MWN-AI** Analysis

Based on MEDIROM Healthcare Technologies Inc.'s recent announcement regarding its collaboration with World and the rapid growth of Proof of Human authentications via the "Orb" device, there are several implications for potential investors and market analysts to consider.

Firstly, the significant milestone of surpassing 20,000 authentications in a short time reflects a strong consumer adoption of World’s Proof of Human technology. This rapid growth illustrates the increasing trust in digital authentication systems, particularly as they become intertwined with essential services like wellness and healthcare. As MEDIROM expands the installation of Orbs to 200 locations, we can anticipate further acceleration in user adoption, enhancing the company's revenue prospects.

Investors should take note of the strategic alignment between MEDIROM’s physical wellness services and World’s digital infrastructure. The synergy between in-store services and cutting-edge technology presents opportunities for cross-promotional marketing and enhanced customer engagement—especially with initiatives like the “5-Minute Shoulder Massage Campaign,” which successfully transformed a mundane verification process into a desirable experience.

Moreover, as MEDIROM continues to develop its health technology offerings, including projects like the MOTHER Bracelet® and remote monitoring systems, there are potential pathways for revenue diversification. This positions the company well within the burgeoning HealthTech sector, which is becoming increasingly valuable in a post-pandemic world.

However, investors should remain cautious regarding forward-looking statements and various risks outlined by MEDIROM, including market competition and regulatory challenges. Carefully monitoring the company's financial health, market position, and expansion strategies will be crucial.

In summary, MEDIROM’s innovative approach, coupled with its proven operational framework and market expansion strategies, paints an optimistic picture for future growth. Therefore, investors might consider a bullish position, keeping an eye on performance metrics and potential market shifts.

**MWN-AI Summary and Analysis is based on asking OpenAI to summarize and analyze this news release.

Source: GlobeNewswire


TOKYO, Jan. 08, 2026 (GLOBE NEWSWIRE) -- MEDIROM Healthcare Technologies Inc. (Headquarters: Minato-ku, Tokyo; CEO: Kouji Eguchi; NASDAQ: MRM, MEDIROM or the “Company”), announces that the cumulative number of Proof of Human authentications using the World ID authentication device ‘Orb’ at stores centered on the relaxation salon “Re.Ra.Ku,” operated by its subsidiary MEDIROM Wellness Co., surpassed 20,000 as of December 28, 2025.

The Company participates in World (a Proof of Human authentication protocol), co-founded by Sam Altman and Alex Blania, and is advancing access to Proof of Human technology via the World Network.

This milestone of surpassing 20,000 verifications represents a doubling in just about two months since reaching 10,000 cases on October 23, 2025. We believe this is the result of the synergistic functioning of World's vision for next-generation digital infrastructure and our operational framework leveraging our physical store network.

Going forward, we will continue to expand the installation of Orbs to 200 salons nationwide, progressively providing broader access to this new social infrastructure that enables more people to perform Proof of Human.

??Background of Surpassing 20,000 Authentications
This milestone of 20,000 authentications was largely driven by our 25th anniversary event, “The 5-Minute Shoulder Massage Campaign for 250,000 People.” By offering individuals waiting to verify their humanness free shoulder massage experiences at Re.Ra.Ku stores nationwide and special event venues, we captured significant interest as a “new digital experience.” We believe this natural pathway from real-world experience to technology led to the rapid doubling of authentication numbers in a short period. We will continue advancing initiatives that connect physical and mental care with social infrastructure.

? About World Network
World is intended to be the world’s largest, most inclusive network of real humans. The project was originally conceived by Sam Altman, Max Novendstern, and Alex Blania and aims to provide Proof of Human, finance and connection for every human in the age of AI. Find out more about World at world.org and on X (formerly Twitter).

??About Re.Ra.Ku Group


Re.Ra.Ku Group operates more than 300 wellness salons nationwide, centered around Re.Ra.Ku. In addition to “Re.Ra.Ku,” which is located in commercial facilities and street-front stores, the group also operates five other brands: “Spa Re.Ra.Ku,” which is located in hot spring facilities; “Re.Ra.Ku PRO,” which operates a multi-purpose running station; “Bell Epoc,” which offers a wide range of services such as reflexology and aromatherapy body care, mainly in rural areas; and “Ruam Ruam,” which offers Asian massage techniques.
Web https://reraku.jp/

?About MEDIROM Group


MEDIROM Group operates approximately 300 wellness salons under the “Re.Ra.Ku®” brand nationwide. Since 2015, we have expanded into HealthTech, offering on-demand training apps like Lav® for specific health guidance and lifestyle improvement programs. In 2020, we started manufacturing the 24/7 recharge-free smart tracker “MOTHER Bracelet®,” which is now used in REMONY, our remote monitoring system for various industries including caregiving, transportation, construction, and manufacturing.

About MEDIROM Healthcare Technologies Inc.
NASDAQ Symbol: MRM
Tradepia Odaiba, 2-3-1 Daiba, Minato-ku, Tokyo, Japan
Web https://medirom.co.jp/en
Contact: [email protected]

? Forward-Looking Statements Regarding MEDIROM
Certain statements in this press release are forward-looking statements for purposes of the safe harbor provisions under the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements may include estimates or expectations about MEDIROM’s possible or assumed operational results, financial condition, business strategies and plans, market opportunities, competitive position, industry environment, and potential growth opportunities. In some cases, forward-looking statements can be identified by terms such as “may,” “will,” “should,” “design,” “target,” “aim,” “hope,” “expect,” “could,” “intend,” “plan,” “anticipate,” “estimate,” “believe,” “continue,” “predict,” “project,” “potential,” “goal,” or other words that convey the uncertainty of future events or outcomes. These statements relate to future events or to MEDIROM’s future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause MEDIROM’s actual results, levels of activity, performance, or achievements to be different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements because they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond MEDIROM’s control and which could, and likely will, affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects MEDIROM’s current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to MEDIROM’s operations, results of operations, growth strategy and liquidity. Some of the factors that could cause actual results to differ materially from those expressed or implied by the forward-looking statements in this press release include:

  • A third party entering into a letter agreement with TFH and WF and the MSA becoming effective;
  • MEDIROM’s ability to achieve its development goals for its business and execute and evolve its growth strategies, priorities and initiatives;
  • Changes in Japanese and global economic conditions and financial markets, including their effects on MEDIROM’s expansion in Japan and certain overseas markets;
  • MEDIROM’s ability to achieve and sustain profitability in its Digital Preventative Healthcare Segment;
  • The fluctuation of foreign exchange rates, which affects MEDIROM’s expenses and liabilities payable in foreign currencies;
  • MEDIROM’s ability to maintain and enhance the value of its brands and to enforce and maintain its trademarks and protect its other intellectual property;
  • MEDIROM’s ability to raise additional capital on acceptable terms or at all;
  • MEDIROM’s level of indebtedness and potential restrictions on MEDIROM under MEDIROM’s debt instruments;
  • Changes in consumer preferences and MEDIROM’s competitive environment;
  • MEDIROM’s ability to respond to natural disasters, such as earthquakes and tsunamis, and to global pandemics, such as COVID-19; and
  • The regulatory environment in which MEDIROM operates.

More information on these risks and other potential factors that could affect MEDIROM’s business, reputation, results of operations, financial condition, and stock price is included in MEDIROM’s filings with the Securities and Exchange Commission (the “SEC”), including in the “Risk Factors” and “Operating and Financial Review and Prospects” sections of MEDIROM’s most recently filed periodic report on Form 20-F and subsequent filings, which are available on the SEC website at www.sec.gov. MEDIROM assumes no obligation to update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ from those anticipated in these forward-looking statements, even if new information becomes available in the future. 

Photos accompanying this announcement are available at : 

https://www.globenewswire.com/NewsRoom/AttachmentNg/22eeb6c6-13d5-4793-ab92-557d67304f2e
https://www.globenewswire.com/NewsRoom/AttachmentNg/40f6f6ce-3589-4df4-aec9-4226fc15eef0
https://www.globenewswire.com/NewsRoom/AttachmentNg/fccde25c-0f20-474a-9f8d-fa5eab059322


FAQ**

How does MEDIROM Healthcare Technologies Inc. MRM plan to sustain its rapid growth in the cumulative number of Proof of Human authentications beyond the recent milestone of 20,000 verifications?

MEDIROM Healthcare Technologies Inc. (MRM) plans to sustain its rapid growth in Proof of Human authentications by enhancing its technology, expanding partnerships, broadening its market reach, and leveraging user engagement strategies to drive continued demand.

What key strategies will MEDIROM Healthcare Technologies Inc. MRM employ to expand the installation of Orbs to 200 salons nationwide and ensure user adoption?

MEDIROM Healthcare Technologies Inc. will leverage strategic partnerships, targeted marketing campaigns, comprehensive training for salon staff, and promotional incentives to expand Orb installations to 200 salons nationwide and drive user adoption effectively.

How does MEDIROM Healthcare Technologies Inc. MRM envision integrating the World ID authentication technology into its existing wellness services?

MEDIROM Healthcare Technologies Inc. MRM plans to integrate World ID authentication to enhance user security and streamline access to its wellness services, fostering a more personalized and efficient user experience while ensuring data privacy and integrity.

What measures is MEDIROM Healthcare Technologies Inc. MRM taking to mitigate potential risks impacting its operational and financial performance in the evolving digital health landscape?

MEDIROM Healthcare Technologies Inc. is implementing strategic partnerships, enhancing cybersecurity protocols, investing in research and development, and adapting its business model to navigate regulatory changes and address evolving consumer needs in the digital health landscape.

**MWN-AI FAQ is based on asking OpenAI questions about MEDIROM Healthcare Technologies Inc. (NASDAQ: MRM).

MEDIROM Healthcare Technologies Inc.

NASDAQ: MRM

MRM Trading

9.78% G/L:

$1.515 Last:

14,870,406 Volume:

$1.58 Open:

mwn-ir Ad 300

MRM Latest News

MRM Stock Data

$10,280,437
6,020,496
N/A
3
N/A
Personal Services
Consumer Discretionary
JP
Tokyo

Subscribe to Our Newsletter

Link Market Wire News to Your X Account

Download The Market Wire News App